How To Be Less Old

How To Be Less Old

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How To Be Less Old
How To Be Less Old
Thank You, Beyonce!

Thank You, Beyonce!

JoJo Siwa is missing. Is she a HTBLO subscriber?

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Deanna Cheng
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How To Be Less Old
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Emily Freda Foster
Oct 18, 2024
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How To Be Less Old
How To Be Less Old
Thank You, Beyonce!
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Why is everyone suddenly thanking Beyonce all the time? Oh, we’ll get into that!

But first, have you all peeped Nutter Butter’s TikTok? It’s giving abstract, dystopian vibes. Feels appropriately unhinged for the current climate.

Also, this just in — according to the youth saying “demure” is over. It had a brief but powerful run. That is not the only thing to RIP that brings a tear to our eyeballs —

SJP by Sarah Jessica Parker is no longer

This one hurts. Neither of us have ever purchased an SJP shoe but we do want a “business to succeed” © June Diane Raphael.

Deanna here!

Last year, I popped into the SJP brick-and-mortar on Bleecker Street in Manhattan. I wanted to get eyes on it and possibly catch a glimpse of our gal. I remember hearing SJP refer to it as a jewel-box shop and it was truly just that. A teeny-tiny, gorgeous little store filled with colorful heels that my high arches admired from a distance. Reports claim the store closed its doors on August 25th.

Photos by Deanna Cheng

Part of what makes this sad is that you just know she did everything her 5’3-self could think of to make the business work. I believe she was at the location one day a week welcoming-in customers and fitting a heel on a foot! A ten year run is no small feat, (or foot) ultimately a success.

Are people buying high heels? Heels don’t feel like the moment though do they? Post-pandy we really have moved into a more comfortable: flats, boot, loafer area.

Last week SJP posted on her instagram that all shoes were going for $100 a pair (usually $345-$550) on SJPbysarahjessicaparker.com. Curious if any stock was left I took a swing by the site and was met with this:

AJLT it was a wrap on SJP by Sarah Jessica Parker.

NIRA LASER CODE: HTBLO for 10% off the incredible at home laser. Say Goodbye To Wrinkles — The First And Only Painless At-Home Laser To Treat Wrinkles Around The Eyes And Mouth.

The Golden Bachelorette - are you watching?

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